David Cuff , BACP

David Cuff practices from a humanistic perspective and holds a clear belief in people’s capacity to grow and change. He frames therapy as a shared part of a person’s life journey, offering a steady, non-judgemental presence that helps to make sense of difficult experiences and to navigate personal challenges.

His work is experiential and person-centred, affirming LGBTQI+ identities and recognising neurodiversity as a difference rather than a disorder. He attends to the whole person - emotions, relationships, bodily experience and the wider context around them - and often draws on felt sense and present-moment awareness to guide conversations. He describes a gentle, client-led style that is curious about what is being experienced in the moment and responsive to each person’s pace.

David acknowledges how earlier life events, including adverse childhood experiences, shape current ways of being. He supports clients in exploring the stories they carry and in identifying internal resources that can help them live more fully in the present and bring closure to unfinished business.

He holds the BACP professional qualification at post-graduate level in Humanistic Psychotherapeutic Counselling from the University of Brighton and is a member of the British Association for Counselling and Psychotherapy (BACP), practising within its ethical framework. He is also professionally certified in online and telephony-based counselling through the Open University/BACP and The Online Therapy Institute, trained in Working At Relational Depth (CARA), and holds a Child Protection in Education qualification (Educare). His approach remains relational, holistic and aimed at supporting a person’s forward momentum.

Therapeutic approaches and online support

Client-Centered Therapy emphasizes a non-directive, empathetic stance in which the therapist follows the client’s lead. It helps people explore their feelings and decisions in a supportive setting and is useful for issues like self-esteem, relationship questions, and navigating life changes.

Emotionally-Focused Therapy (EFT) focuses on identifying and reshaping emotional patterns within relationships. It is helpful for people working on intimacy, communication problems, attachment concerns, or grief, by creating new ways to express and respond to underlying emotions.

Somatic Therapy attends to the connection between body sensations and emotional experience, acknowledging that the body often holds memories of stress or trauma. This approach can assist those dealing with trauma, anxiety, or tension-related symptoms by integrating bodily awareness into the therapeutic process.

Finding the right approach is part of the therapeutic journey. David will work collaboratively to determine which methods fit a person’s needs, goals, and preferences, and may adapt the style as therapy progresses.

Online therapy offers practical flexibility - sessions can take place by video call, phone, live chat, or text-based messaging - enabling access from different locations and accommodating varied schedules. Licensed professionals can use these formats to maintain continuity of care, support ongoing work between in-person options, and make it easier to fit therapy into everyday life.